ad blockers
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Nov 7, 2023
YouTube expands anti-ad blockers test: Good news for marketers?
Should marketers capitalise on the mass un-installments of ad blockers on YouTube as the platform expands a test to ban ad blockers?
Aug 14, 2023
YouTube tests new countdown timer to prevent ad-blocker usage
Varied from 30 to 60 seconds according to recent reports by users, the countdown timer is now appearing on select ad-blocker warnings.
Aug 30, 2016
Mobile roadblocks set off hunt for a bypass
As mobile ad-blocking soars in popularity across Asia, marketers ask whether in-feed advertising is the answer for brands.
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