acquisition
WPP takes total ownership of T&Pm
Holding company did not previously have entire ownership of The & Partnership, which merged with MSix & Partners to form T&Pm.
MediaSense buys R3 as it eyes global client opportunities in creative
The change impacts APAC markets, including Singapore, New Delhi, Jakarta, Hong Kong, and Sydney, while R3 China will continue to operate as a MediaSense affiliate.
Publicis Groupe buys Mars United Commerce for undisclosed sum
The acquisition follows Publicis Groupe’s purchase of Influential this summer.
Accenture acquires martech consultancy The Lumery in Australia
The Lumery's 80-strong team across Australia and Bengaluru, India, will join Accenture Song’s marketing practice—delivering services including personalisation, CRM and loyalty, testing and automation.
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Wondrlab enters Europe with Webtalk acquisition
This latest venture marks the Indian martech agency's fifth acquisition and its first international venture since its inception in 2020.
‘Asian Amazon’ Coupang rescues Farfetch with $500 million deal
South Korean e-commerce giant will provide a lifeline to the British luxury retailer founded by José Neves that had been seeking to avoid insolvency.
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