Yuko Saito
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Aug 31, 2015
Love's labours lost: The folly of last-click ...
Multi-channel attribution is about making a play for meaningful customer relationships.
Jan 8, 2015
Mobile marketers: Don’t just follow the devices, ...
To understand where you need to take your mobile marketing practices, writes Criteo's Yuko Saito, take a good look at your friendly neighbourhood barista,
Aug 19, 2014
Credit where credit is due: Tips for using ...
Three key lessons for managing the increasing complexity of multi-channel attribution.
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