Dominic Powers

17 hours ago

Why live commerce is the sleeping giant of the ...

Live commerce is delivering thousands of hours of fully engaged, 100% leaned-in attention—and brands are barely noticing, says brand advisor Dominic Powers.

Mar 21, 2025

Growth, business and the brand safety blindspot in ...

Acknowledging the potential and power of live commerce is a far different animal to understanding the platform and what the medium requires to ensure success, says Dominic Powers, independent brand advisor.

Apr 1, 2014

Battling disloyalty for travel marketers: Time to ...

Four ingredients for driving loyalty in today's new landscape.