Staff Reporters
Jan 17, 2011

NTUC Club appoints Qais Consulting for Downtown East’s digital business

SINGAPORE – NTUC Club, parent company of theme park Downtown East, has appointed Qais Consulting to develop its social media strategy

Downtown East to launch new site and social media strategy
Downtown East to launch new site and social media strategy

To strengthen its position as a leisure and lifestyle destination, Downtown East has appointed Qais Consulting to develop its new website and social media strategy.

"Through our new website and using social media, we hope that patrons will know the variety of choices they have at Downtown East; from theme parks, to events, shopping and restaurants. Qais presented a compelling proposition of making this a reality and we are happy to have selected them through our pitch process,” said Yeoh Phee Suan, director of marketing and communications, NTUC Club.

“Downtown East is a leisure and lifestyle destination for Singaporeans and visitors – a place that has something for everyone. We are excited to be part of the creation of a marketing strategy that depicts this vibrancy," said Tripti Lochan, CEO of Qais Consulting.

Related Articles

Just Published

2 hours ago

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup

Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.

3 hours ago

M&A deals continued to decline in 2024: COMVergence

Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.

4 hours ago

OMD takes the lead as EssenceMediacom drops out of ...

At a holding-company level, Publicis Groupe breaks the $1 billion mark.