Campaign Staff
Aug 28, 2024

Hong Kong Tourism Board looks to revamp "A Symphony of Lights" attraction with new show curator

The Hong Kong Tourism Board is inviting bids from show curators all over the world for a revitalised version of its “A Symphony of Lights” attraction.

Hong Kong Tourism Board looks to revamp
PARTNER CONTENT
 
The Hong Kong Tourism Board (HKTB) is offering a unique and exciting opportunity for visionary creators and curators from around the world to create a revitalised version of one of the world’s most iconic light and sound spectacles — “A Symphony of Lights” (the Show).
 
The Show captivates audiences every night with its stunning display of lasers, multimedia effects, and a score by the Hong Kong Philharmonic Orchestra, all set against the backdrop of the city’s instantly recognisable landmarks like Victoria Harbour. Over the years, the Show creates an experience that has grown to be a major tourist attraction.
 
HKTB is looking for a partner who can revamp the Show and capture the vibrant energy and visual grandeur of Hong Kong. The aims are to make optimal use of the city’s harbourfront resources and offer enchanting experiences for locals and visitors alike.

Open to the world

HKTB has cast a wide net in its search for show curators and is open to accepting proposals from the most qualified and innovative firms globally, who should have a strong track record of large-scale, world-class light displays and/or multimedia shows, creative vision and technical expertise.
 
The revamped Show is scheduled to launch in middle of 2025 and promises to be a dazzling celebration of the best Hong Kong has to offer.

Firms interested in applying to be curators can email HKTB on an official letterhead to obtain the complete set of tender documents.

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

Mash names all-female executive team, shifts global ...

EXCLUSIVE: Founder Tash Menon-Verheul steps into an advisory role as the creative agency enters a new phase of growth across APAC.

2 hours ago

Godrej Indonesia appoints Hilda Kitti as CMO

EXCLUSIVE: The digital marketing veteran, an alum of Tokopedia, Meta and Unilever, joins Godrej Indonesia as chief marketing officer effective May 1.

2 hours ago

Why B2B influencers are an essential spend for ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility and metrics. Meanwhile, an emerging business to human (B2H) trend is overtaking B2B storytelling.

2 hours ago

Here’s a thought: The ad industry still needs big ...

While personality cults around agency founders seem a relic of a less enlightened past, three experts argue that to break the rules and take back control, advertising needs at least a few larger-than-life figures.