vikram pandey
Apr 23, 2025
Can sound make you taste spice? 7UP thinks so
INSIDE THE AD: A fizzy experiment in sonic seasoning, 7UP’s Spotify campaign taps science, culture, and Gen Z cravings to reshape FMCG playbooks.
Dec 4, 2020
Fever pitch: Agencies divulge the highs and lows of lockdown pitches
Senior ad folks talk to Campaign India about mastering the virtual pitch, and which new work habits they hope will stick around after the pandemic.
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