tokyo motor show 2015

Lexus augments Tokyo Motor Show presence with
Nov 3, 2015
David Blecken

Lexus augments Tokyo Motor Show presence with "premium" social-media engagement

TOKYO - Auto shows today are about much more than the physical presence of cars and concept vehicles. At the Tokyo Motor Show, Campaign spoke to Lexus International about how it is using the event to build a stronger emotional connection with potential customers.

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