style hong kong show

Lee Kum Kee debuts traditional sauce industry's first-ever new media marketing campaign
Oct 11, 2010
Benjamin Li

Lee Kum Kee debuts traditional sauce industry's first-ever new media marketing campaign

SHANGHAI - 123-year-old home-grown brand Lee Kum Kee has become the first local condiment marketer to launch a digital marketing campaign to showcase its fashion show at the “Style Hong Kong Show” in Shanghai this month.

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