podcasting
Jul 8, 2024
Why more brands are embracing podcasts in China
From Louis Vuitton to Nike and Lancôme, brands in China are tapping into the power of sound to cut through the clutter and build more in-depth and meaningful connections with consumers.
Jan 9, 2020
Spotify brings advanced measurement to podcast advertising with new tool
Streaming Ad Insertion provides brands with data on impressions, frequency, reach and anonymised audience insights.
Feb 8, 2019
Spotify acquires podcast companies Gimlet and Anchor
Streaming platform reported to have paid $230 million for Gimlet.
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