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Facebook updates measurement and interface for Page Insights
Feb 12, 2018
Babar Khan Javed

Facebook updates measurement and interface for Page Insights

The update will dramatically impact the organic reach achieved by advertisers and agencies, while artificially raising the engagement rate as a net result.

Implications of Facebook algorithm tweaks
Feb 11, 2014
Kristoffer Markussen

Implications of Facebook algorithm tweaks

Have you noticed a drop in the reach of your Facebook posts? Here's why and what to do about it.

Facebook responds to accusations of reducing reach to monetise
Oct 30, 2012
Emily Tan

Facebook responds to accusations of reducing reach to monetise "promoted posts"

HONG KONG - Facebook has never kept its tweaking of news feed posts a secret, but since the introduction of its promoted posts option, articles accusing the platform of reducing the reach of unpaid posts in order to enhance Facebook's revenues have gone viral.

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