neuron

May 29, 2012

Saatchi expands stomping ground for Chivas, snubs Nurun in digital pitch

SHANGHAI - Saatchi Lab, the digital division of Saatchi & Saatchi, has been given new digital duties for Chivas Regal in China, with its parent already the lead below-the-line agency for the whisky brand under Pernod Ricard.