mig

Dec 4, 2013

Exclusive: Xaxis APAC lead Michel de Rijk on merger with 24/7 Media

ASIA-PACIFIC – In Asia, WPP’s merger of its audience-buying arm Xaxis and its ad tech firm 24/7 Media will see the Media Innovation Group (MIG) and Real Media Group rebranded as Xaxis and headed by Michel de Rijk, Asia-Pacific managing director.