koc
Apr 25, 2023
How Partipost grew its influencer marketing platform in Asia and how it now works with media agencies
Partipost co-founder and head of Taiwan speaks with Campaign about their partnership with Dentsu X and how technology is helping to scale micro-influencers networks.
Oct 1, 2019
Move over KOLs: 'KOCs' and 'private domain traffic' are hot in China
No market is more fond of latching onto the latest trends in marketing terminology than China. Campaign’s Cindy Gu looks at the origin and value of two old, but concepts for brands.
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