grant hunter
'It is important for all sports teams to operate like brands': Valencia CF's Peter Draper
Iris Worldwide's Grant Hunter and Ross Henderson were joined by Valencia CF's Peter Draper to discuss how 'the game has changed'
But is it innovation?
Iris Worldwide's Grant Hunter shares the thinking of the Innovation jury at Spikes Asia, and thoughts for the future of the award.
Johnnie Walker shatters glass car for drunk-driving message
SINGAPORE - Johnnie Walker has launched a 90-second film in which glass tumblers form themselves into the shape of a Formula 1 car—and inevitably crash—as part of the brand's global responsible-drinking initiative, “Join The Pact”.
Newsjacking: Why advertising needs to be faster and smarter
The irony of capturing the speed of real-time marketing in a book that was three years in the making is not lost on Grant Hunter, regional creative director for Asia-Pacific at Iris Worldwide.
Five things you need to know about news-jacking and real-time creativity
Grant Hunter, regional creative director, iris Asia-Pacific, gives his insights on 'news-jacking' and real-time creativity
London 2012 launches mascots Wenlock and Mandeville
LONDON - The London Organising Committee of the Olympic Games (LOCOG) has unveiled the mascots for the London 2012 Games.
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