fox
Why Disney, Fox and Warner Bros. Discovery are teaming up on sports — and the challenges they will face
Pooling together resources will allow the companies to more aggressively compete with deep-pocketed tech giants, but they risk cannibalising their own linear businesses, according to analysts and media buyers.
WPP set to defend Disney media review in Asia despite declining elsewhere
Mindshare is expected to give up Fox account in Europe.
Disney sends out official RFP documents to global markets
The Disney global media review is now in full swing.
Disney poised to call global media review after Fox takeover
OMD, Carat and Mindshare will be among those fighting for the business.
Riding the wave of China’s burgeoning film and TV markets
From the silver screen to OTT media, the country’s demand for both localised and international content is causing ripples in the marketing industry.
Unruly launches SEA World Cup ad marketplace
Video ad tech firm partners with leading sports publishers.
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