cost cutting

Cutting PR budgets in a downturn is a fool's game
Aug 17, 2023
Andrew McLachlan

Cutting PR budgets in a downturn is a fool's game

As we confront challenging economic and social times, it's crucial to recognise the pivotal role of PR in not only weathering the storm but also emerging stronger, opines Andrew McLachlan.

WPP AUNZ nets $71 million in cost savings, significantly shrinks debt
Feb 25, 2021
Rahul Sachitanand

WPP AUNZ nets $71 million in cost savings, significantly shrinks debt

The network sees revenue drop 14.1% and EBIT down 32.6% in 2020, but says business was more stable towards the end of the year.

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