cloud computing
Salesforce grows data skills with $15.7B Tableau purchase
The $15.7B acquisition forms part of Salesforce's strategy to diversify beyond pure play CRM software and into digital transformation.
Optimedia Beijing brings home the Cloud Can
BEIJING - Optimedia Beijing announced a media-planning win with consumer electronics firm Tsinghua Tongfang for its Cloud Can device. Related social planning and execution business also went to the agency’s branded content and experience division, Newcast.
OPINION: When Amazon shrugged
Is the online retailer a formidible enough player to be mentioned alongside Google? Its recent moves certainly make it hard for brands to ignore, writes Hari Shankar, Asia-Pacific director at Performics.
Predicting what clicks with consumers
Dr. Raghu Ramakrishnan, fellow chief scientist of audience and cloud computing at Yahoo, writes about the role of open source technology in optimising online content.
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