cindy chen

Q&A: Mondeléz's Cindy Chen on Chinese memes, snacking needs and why Oreos are golden in China
Sep 9, 2013
Jenny Chan 陳詠欣

Q&A: Mondeléz's Cindy Chen on Chinese memes, snacking needs and why Oreos are golden in China

SHANGHAI - Cindy Chen (pictured), head of biscuits, media and consumer engagement at Mondeléz China, talks to Campaign Asia-Pacific about her active involvement in the new branding for the company.

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