campaign360 2024

‘The advertising industry has been complicit in diminishing its worth’: Cindy Gallop
May 15, 2024
Nishtha Asthana

‘The advertising industry has been complicit in diminishing its worth’: Cindy Gallop

Campaign360: Keynote speaker Gallop unveiled six key principles for future branding, discussed selling sex from a female lens, unlocking talent, and called for a revamp of the adtech model.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Creative Minds: Kar Men Lee is done with overexplaining her thoughts

1 Creative Minds: Kar Men Lee is done with overexplaining her thoughts

Cannes Lions 2024: APAC winners

2 Cannes Lions 2024: APAC disappoints amid Grand Prix wins for Singapore and Australia

Pepsi unveils new logo and identity; colours 120 markets in electric blue

3 Pepsi unveils new logo and identity; colours 120 markets in electric blue

IPG reportedly in talks to sell RGA to Tata Consultancy Services

4 IPG reportedly in talks to sell RGA to Tata Consultancy Services

Yum China hands $400 million media account to Publicis

5 Yum China hands $400 million media account to Publicis

Cannes Lions 2024: Must-see Grand Prix winning work this year

6 Cannes Lions 2024: Must-see Grand Prix winning work this year

The Monkeys Sydney, Ogilvy Singapore take home Grand Prix glory at Cannes Lions 2024

7 The Monkeys Sydney, Ogilvy Singapore take home Grand Prix glory at Cannes Lions 2024

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

8 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

Crisis in a cup: Manner Coffee faces PR debacle following incidents of employee violence

9 Crisis in a cup: Manner Coffee faces PR debacle following incidents of employee violence

“There is an increasing need to pay attention to attention,” says DoubleVerify’s Mark Zagorski

10 “There is an increasing need to pay attention to attention,” says DoubleVerify’s Mark Zagorski