callebaut

Pink 'ruby' chocolate arrives in HK, targeting Asia's cuteness obsession
Jul 18, 2018
Olivia Parker

Pink 'ruby' chocolate arrives in HK, targeting Asia's cuteness obsession

Chocolate makers Callebaut chose Hong Kong as a key target market to launch its pink 'ruby' chocolate to pâtisserie chefs and chocolatiers — and hordes of enthusiastic Instagrammers.

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