buick
Buick calls creative pitch for Excelle GT and Excelle XT
SHANGHAI - Buick called a creative pitch for its Excelle GT and Excelle XT models last Friday (25 January), with five agencies involved, including Publicis, Saatchi & Saatchi, HYlink and Bates MeThinks.
Bates China forms Bates MeThinks Group, denies rumour of Shanghai office closure
SHANGHAI - Bates China has denied reports in Chinese media that is has closed its Shanghai office due to the outcome of recent Buick pitches; instead Bates has integrated Bates Shanghai with MeThinks Group, a local agency that Bates acquired in 2007.
McCann tipped to win Cadillac XTS launch account
After a three-way creative pitch on 15 October, McCann Worldgroup is tipped to win the new Cadillac XTS launch creative account in China.
Lowe Shanghai launches Buick Encore SUV campaign
SHANGHAI - Lowe Shanghai has launched its first campaign for Buick's new Encore SUV since winning the account in August.
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