alex duncan

Why China still lags on marketing SaaS spending
May 19, 2022
Bryce Whitwam

Why China still lags on marketing SaaS spending

SHANGHAI ZHAN PODCAST: The co-founder of Chinese social media SaaS platform, Kawo, says China’s ability to implement marketing technology isn’t just about its unique platform ecosystem. Its challenges are also related to the degree of cultural acceptance around new ways of working.

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