advertorial

100 Most: When parody leads to IPO (probably)
Aug 3, 2017
Jenny Chan 陳詠欣

100 Most: When parody leads to IPO (probably)

Hong Kong media property is turning tongue-in-cheek irreverence into a financial milestone.

CASE STUDY: Telstra leverages Facebook to increase subscriber base
Jun 18, 2013
Facebook

CASE STUDY: Telstra leverages Facebook to increase subscriber base

PROMOTIONAL FEATURE: 16 per cent more people switched to Telstra after being exposed to Facebook ads, compared to those not exposed.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Labubu, the art toy craze and why grown-ups can’t get enough

2 Labubu, the art toy craze and why grown-ups can’t get enough

Is Publicis’ dismissal of staff for return-to-office violations a sign of things to come?

3 Is Publicis’ dismissal of staff for return-to-office violations a sign of things to come?

Top 10 fashion brands in Southeast Asia

4 Top 10 fashion brands in Southeast Asia

Malaysia's FashionValet faces corruption probe after US$10 million loss of public funds

5 Malaysia's FashionValet faces corruption probe after US$10 million loss of public funds

Top 10 food brands in Southeast Asia

6 Top 10 food brands in Southeast Asia

The return of Donald Trump: What it means for APAC's marketing industry

7 The return of Donald Trump: What it means for APAC's marketing industry

Diwali 2024: Campaigns lighting up the festive season

8 Diwali 2024: Campaigns lighting up the festive season

Publicis Media dismisses dozens of US employees for violations of return-to-office policy

9 Publicis Media dismisses dozens of US employees for violations of return-to-office policy

Is impulse buy on deathbed in Indonesia?

10 Is impulse buy on deathbed in Indonesia?